Augmented Reality (AR) understands the physical environment and overlays contextual digital content that enhances our real-world experiences. Its name is derived from the augmentation (value addition) that this technology brings to activities that you would be engaged in the real-world. It’s a hybrid experience where the Physical and digital worlds co-exist and compliment each other in a useful manner.AR is one of the most easily accessible technologies for industrial and personal applications. It requires only a smartphone, tablet or wearables. Unlike VR, AR does not cut-off the user from the physical world that they are in and therefore the immersive experience is limited.VR, one of India’s best Augmented Reality companies, delivers effective AR solutions that address the manufacturing industry’s unique challenges.

Several industries can derive maximum advantage from Augmented Reality (AR) applications immediately. Use cases need to be identified and designing suitable AR solutions is crucial for successful business outcomes.

Some of the industries that can quickly deploy AR technology include Oil & Gas, Mining, Chemicals, Utilities, Nuclear, Automotive, Pharma Life-Sciences, Healthcare, Real Estate, Electronics, Education etc. AR enables seamless collaboration with multiple remote teams, reduced execution errors, productivity growth, superior decision making, customer satisfaction and cost savings.

Augmented Reality (AR) technology is used today by enterprises in many different ways. The applications are diverse and vary across several industries in both technical and non-technical applications.AR helps design teams to collaborate more effectively with experts and stakeholders in real-time. This comprehensively reduces the time and effort needed to complete all necessary reviews with engineers across various disciplines and geographies.AR provides solutions that enable enterprises to improve workforce performance and productivity resulting in reduced downtime and better return on investment. Visual, auditory and sensory information is provided on the chosen device to support the execution of tasks. Training and step-by-step guidance are provided for operations, maintenance, quality control, product marketing, customer support, emergency response etc.AR applications provide connectivity and remote support to inaccessible locations or situations which demand immediate remedial assistance. Enterprises need to collaborate with AR experts to develop tailor-made AR solutions that address their pain points.

Augmented Reality applications are doing to transform the way we work, play and live in the future. The changes are already underway with companies like Facebook introducing the “Metaverse” to achieve greater impact. AR solutions are finding increasing use in training, engineering, research, industry, safety, marketing, customer support etc. Newer industries and services could also emerge with the growth of AR.

AR has found increasing use because of the challenges created due to the COVID-19 pandemic. Significant advances in Display & Sensor technologies, Advanced AI/Computer vision, GPU, 5G networks, Edge-Computing, Secured Cloud Technologies, to name a few are destined to transform the AR ecosystem. With growing accessibility, the cost of implementing this technology also decreases spurring further applications in the industrial and commercial applications space. The future of AR is on solid ground and companies that do not recognize or ignore its potential would have a difficult time managing future completion and achieving growth targets.